This Is How We Do It.

At LIFT, it’s strategy first. We harness the power of data, perform insightful analysis and get deep inside the brand to solve business problems. We reach your audience through flexible custom programs, meaningful digital content and original storytelling. Our thoughtful messaging ignites action, drives sales and delivers results.

Marketing Strategy Service

MARKETING STRATEGY

It’s A Strong Foundation.

We will make sure that your brand is aligned with your organization’s goals so that it’s capable of conveying your story in a memorable and compelling manner. Key guideposts include:

  • Definition of Success

  • Strategic Objectives

  • Brand Architecture & Arena

  • Competitive Evaluation

  • Existing Primary & Secondary Research

  • Brand, Marketing and Communications Audit

  • Target Segmentation

  • Existing Value Propositions

  • SWOT Analysis

Branding & Creative Service

BRANDING & CREATIVE

Let’s Get Noticed.

Whether you need a complete brand strategy, season identity, or other creative assets, we’ve got you covered. We will make sure your visual and textual brand is commensurate with your bold vision. Key creative services include:

  • Brand Identity & Naming

  • Brand Design & Development

  • Creative Strategy

  • Experience Design

  • UX & Responsive Web Design

  • Ad Campaign Development

  • Merchandise Design

  • Onsite & Way-finding Signage

Digital Content & Storytelling Service

DIGITAL CONTENT & STORYTELLING

Original Content Creates Trust.

We generate custom content ideas that resonate with key audiences. Whether it’s a flexible conversation for multichannel programs, or targeted messaging for single channel focus, meaningful storytelling works. Key services
include:

  • Social Media & Influencer Marketing - Native, Organic & Paid

  • Content Ideation, Design & Distribution

  • Social Channel Management & Engagement

  • Influencer Management

  • Social Content Auditing

  • Editorial Calendar Planning

Paid Media Service

PAID MEDIA

Harness The Power of Modern Media.

Our media team unleashes dynamic one-to-one engagements that perform. Based on your unique brand strategy, we deliver channel-neutral media planning and buying across all traditional and emergent channels - including digital, print, social, broadcast, OOH, and more. Key services include:

  • Multi-Channel Planning

  • Competitive Buying

  • Measurement & Reporting

  • Testing & Optimization

  • Trade, Promotion & Partnerships

  • Advanced Targeting

LATEST WORK

Look At What We’ve Done.

CONTACT US

Let’s Work Together.

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LIFT Agency
A Next-Level Ad Agency

LIFT at The Lofts
18 Division St. Suite 302
Saratoga Springs, NY 12866

1-877-757-0066
[email protected]

Let's Work Together.

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