CASE STUDY
Hard Rock
Non-Stop Entertainment. Hard Rock Brands.
Hard Rock Resorts are Music-Infused & Modern. These resort-destinations offer casinos, gaming, and the best in sports and entertainment. Owned by Seminole, the Hard Rock brands cover multiple venues and a constant calendar of events, the entertainment team at Hard Rock is continuing to build their brand as a must-stop, must-do venue for global tours and events. LIFT joined forces with the President of SHR to help guide an internal Kaizen as well as to promote first-of-its-kind entertainment at Hard Rock (Miami) Stadium.
![LIFT-WebsiteRefresh-HorizontalShowboard-1152x648_0016_HardRock LIFT-WebsiteRefresh-HorizontalShowboard-1152x648_0016_HardRock](https://liftmktg.com/wp-content/uploads/2023/02/LIFT-WebsiteRefresh-HorizontalShowboard-1152x648_0016_HardRock.jpg)
Our Role.
LIFT was contracted by Seminole Hard Rock entertainment and marketing staff to establish and implement sales and ticketing strategies, custom strategic marketing plans, and maximized media buys -- with ultimate goal of ensuring optimal management and deployment of programs and activations in support of events at Seminal Gaming Properties, including: Hard Rock Event Center – Tampa, Hard Rock Live – Hollywood, Hard Rock Stadium – Miami Gardens, Coconut Creek, Brighton, and Immokalee.
![LIFT-WebsiteRefresh-CaseStudyPageImages-1152x648_0056_HardRock1 LIFT-WebsiteRefresh-CaseStudyPageImages-1152x648_0056_HardRock1](https://liftmktg.com/wp-content/uploads/2023/02/LIFT-WebsiteRefresh-CaseStudyPageImages-1152x648_0056_HardRock1.jpg)
Services.
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Entertainment Marketing Strategy
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Ad Campaign Development
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Media Planning & Buying
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Analysis
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Multi-Channel Planning
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Rev Propulsion™
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Ticketing & Premiums
![LIFT22-WebsiteRefresh-CertificationsLogos_WebBanner LIFT22-WebsiteRefresh-CertificationsLogos_WebBanner](https://liftmktg.com/wp-content/uploads/2020/05/LIFT22-WebsiteRefresh-CertificationsLogos_WebBanner.jpg)
![LIFT-logo-crop-01 (1) LIFT Marketing logo](https://liftmktg.com/wp-content/uploads/2022/10/LIFT-logo-crop-01-1.png)
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