The makers of Star Trek present a fun, visually appealing, and unforgettable interactive exhibit known as The Starfleet Academy Experience. This exhibition allows visitors to experience life as a Star Trek Starfleet Academy cadet as they are assigned to specific training zones and learn the science behind these emerging technologies.
LIFT account and media teams developed a six-month summer media campaign to increase audience reach and awareness as well as boost general admission sales for the U.S. Premiere of Star Trek: The Starfleet Academy Experience aboard the Intrepid Sea, Air & Space Museum in New York City.
Discover more about the experience at www.startrek.com