Set on the 101st floor of One World Trade Center you’ll find premier artisanal food, wines, local draft beers, and handcrafted cocktails. LIFT developed and launched the branding for three distinct dining areas atop One World Trade— ONE Mix, ONE Dine, and ONE Café.
The LIFT team handled all creative development for each concept’s logo, menu, business suite and more. LIFT’s strategic planning ensured a great customer experience and generated awareness amongst locals, and tourist. ONE Mix, ONE Dine, and ONE Café are now the premier location in downtown Manhattan to celebrate New York City.
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