Bjork is an iconic and unique singer, songwriter, actress, producer, and DJ from Iceland. Her eclectic, electronic, pop, and experimental music style reaches a variety of audiences and several of her albums have reached the top 20 on the Billboard 200 chart.

LIFT helped create a sell-out event at the Great Hall at the New York Hall of Science. The event featured a live concert performance by Bjork as well as series of residencies and workshops for children regarding science and musicology. Through LIFT’s campaign, it was an extraordinary and fun event where children and families enjoyed music and hands-on learning.